Why I stopped blogging and why I struggle to get back into it

August 13, 2017

IMG_1296I love loved blogging: fashion, beauty, lifestyle and everything in between when I started this blog nearly 7 years ago. I blogged non-stop for 3 years, on and off for 2 and then rarely for the last 2 years. I can no-longer call myself a blogger. It’s not for the lack of trying. I’ve picked up my laptop countless times, taken outfit photos, even picked up my camera to give ‘vlogging’ a go. I have 23 blog posts in my drafts that I just haven’t published.

Blogging has definitely changed a lot over the last 5 years, when I started we took outfit photos in our bedroom awkwardly posing with our cheap digital cameras or phones propped up on a piece of furniture. We’d take photos of our makeup in the bathroom mirror, wear cheap jewellery from eBay. I’d publish posts with typos, that hardly made sense, that I’d written in 15 minutes flat because I was desperate to get something live. Photos weren’t edited in Photoshop, the most we did was brighten our photos because our bedroom lighting was far too dark. My outfit pictures didn’t look like i’d just stepped off the cover of Vogue magazine and my outfits cost under £100… probably under £50 most of the time. And all of this felt OK. Because we all did it. This was normal for blogging.

Reading other peoples blogs used to make me feel inspired, but now I read them and can’t help but compare my grainy photos with their perfect candid street style photos (you know the ones where you effortlessly run across the road with a photographer snapping away). I don’t have a photographer boyfriend or best friend, I have no idea how to pose and my legs don’t go on for days in my photos.

Nothing I go to post feels good enough.

There’s so much pressure now to be funny, to be raw honest, to give great advice, to sound like the Cosmopolitan magazines I read growing up. Blogging has become a career for many, and with that comes talent and skill. So it’s to be expected. And by no means do I think it’s a bad thing. I don’t say any of this negatively. The problem is, I’ve spent two years wanting to be that cool girl with cool outfit photos and the funny sense of humour on paper. I love to read these blogs. But, I don’t enjoy creating them. It’s too much work. I’m lazy, and I’m busy. Blogging isn’t a full-time job for me and it never will be, I don’t have hours to spend taking outfit photos. At heart, I’ll only ever be a part-time blogger. I love it, but I don’t love it enough to dedicate all of my time to it. But that’s OK.

It’s OK to be a part time blogger.

I haven’t seen the point blogging the last couple of years unless I had the time to create perfect content. I’ve focused too much on ‘why would someone read this over <insert famous blogger> latest post?’ and completely forgot that blogging is just as much about me (if not more) than it is about people reading it. I enjoy blogging, even if I can only spare a few hours a week. I miss writing what I want when I want. I miss writing and not thinking ‘will anyone want to read this?’. I miss sharing what I’m wearing because that new top makes me feel bloomin amazing or sharing how that new shampoo makes my hair smell frickin amazing! I don’t miss photoshopping wrinkles out of my top or spending an hour taking a picture of my shampoo propped ‘effortlessly’ amounts a flower backdrop. I’ll read this stuff any day, and admire these amazing photos but I just don’t enjoy doing it.

So, I’m going back to blogging 2012 style taking photos on my phone when I want to, doing the bare minimum editing if any and creating content that I enjoy creating. I’ll probably skip the 2012 disco pants though.



You Might Also Like


  • Reply Sarah Collins August 13, 2017 at 3:14 pm

    I know the feeling!! People spend so much time, money and effort on their blogs – and thats before you add advertising costs. I believe that posting regularly will get you views. ..or you could rebrand as a retro blog and the grainy pics will be part of its charm 😁

  • Reply Jasmine August 18, 2017 at 6:11 pm

    I deff can relate to this. I go through waves of hating how blogging is today and the lack of creativity. Fortunately, after some digging there are some great blogs that still get the creative wheels turning for me. I always end up jotting down ideas for blog posts because despite all of that I still enjoy the do-it-yourself aspect blogging can have.

  • Leave a Reply